Online Reputation Management

Online Reputation Management- How it Will Help You

No matter what the size of your company, social standing, history, revenue or turnover, negative and detrimental comments can destroy your reputation. In many ways, reputation is fragile and vulnerable, almost like a pack of cards. One breeze of bad publicity – and it can come tumbling down!

Reputation Management – Essential for Companies

For this reason, search engine reputation management plays a pivotal role in most companies. One bad blog, one negative comment posted online can reflect in Search Engine Result Pages (SERP), causing your prospective customers to shy away from potential business dealings with the company. These devilish posts can be extremely difficult to tackle unless you have professional help backing you up. While they may not be able to make these posts vanish, they can reduce their impact by muscling them out of the top results on SERPs.

Search Engine Reputation Management india

Reputation Management v/s Public Relations

Search Engine Reputation Management is a fairly new concept and most companies confuse it with PR. Make no mistake – PR is an entirely different ball game. Online reputation requires in-depth knowledge of Internet tactics and strategies. Therefore, in the best interest of your company, it is essential that you have an expert in online reputation management on-board. That way, when the going gets murky for your company, he will get down to work and try to mitigate the damages.

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